Apple named most valuable 'billion dollar brand' in US

Apple named most valuable 'billion dollar brand' in US

In brand consulting agency Brand Finance's "Billion Dollar Brands" list, Apple's brand is worth $104.6 billion, putting it comfortably ahead of runner-up Google's $68.6 billion valuation.

Overall, tech companies took five of the top ten spots, with Microsoft coming in third, GE in fifth and Amazon.com in seventh. The tech sector dominated the list and accounted for 23 percent of the total.

Silicon Valley in particular is home to seven of the top 50 companies, including Intel, Cisco, Oracle, Hewlett-Packard, eBay, Facebook, PayPal and Yahoo. California came out as the No. 1 state by brand value with its companies generating a total of $484 billion.

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